Archive for the 'Press Releases' CategoryPage 3 of 6

Boxes for Days Goes to Japan!

Mervin Manufacturing and Snowboy Productions are pleased to bring our Boxes for Days tour to Japan!

This “ridiculously fun event involving a lot of boxes” is free to enter and will happen on Saturday February 5 at Sanosaka Resort in Hakuba from 11am – 3pm.

The event consists of lining up terrain park boxes in a line to create one super-box that is both challenging and very fun!

In addition to top Japanese snowboarders, pro American snowboarders from Think Thank films will be on-hand. Including Lib Tech’s Jesse Burtner and Ted Borland, Dinosaurs Will Die’s Sean Genovese and Chris Larson, and Ride’s Austin Hironaka and Sam Hulbert.

Come out and meet the riders and try to get to the end of the super-box! Great prizes from Lib Tech and Gnu snowboards, Coal Headwear and Garage 902!

After the event join us at UFO Stadium for a great after-party with all the riders!

Thanks to Lib Tech, Gnu, Coal, Think Thank, Advance Marketing, Sanosaka Resort, Garage 902 and UFO Stadium for making this great event possible!

Jamie Anderson Officially Riding GNU in 2011

Seattle, WA – After two years of riding, loving and winning on the Gnu B-Pro, Jamie Anderson is making it official. The South Lake Tahoe, CA-local is signing with GNU as the brand’s first “Guest Pro.” As a celebrity guest Jamie will enjoy all of the perks of Gnu pro status including fabulous photo shoots and parties in her honor. She’ll also have the ability to work closely with Gnu’s leading design teams in Carlsborg, WA to develop new snowboards that fit her style and make riding even more fun.

“I love Gnu boards! They’re the best!” exclaims Anderson. Fellow Gnu rider Danny Kass says of Anderson, “Jamie’s a one-of-a-kind rider. She’s fearless on all terrain and pushing the boundaries of park riding for women around the world.”

With a smile on her face and banana between her feet, Jamie’s one of the most celebrated female slopestyle riders ever. This winter she started off with wins at both Dew Tour stops, the O’Neill Evolution and the European Open on the B-Pro. These wins make her the current leader in the TTR series, as well as setting her up for a repeat Dew Tour championship.

In Jamie’s five years competing in pro events, she’s won multiple Roxy Chicken Jams, Grand Prix events, Burton Open Series, World Cups, Grand Prix and even a TTR overall title, just to name a few. The now 20-year-old was named 2009 Female #1 Rider of the Year by Snowboarder and won TransWorld SNOWboarding’s Women’s Rider of the Year. She also holds multiple X Games golds and a silver. Her first X Games win at 15, made her the youngest Winter X Games medalist ever.

“We are honored that Jamie chose to ride the Gnu B-pro for the last two years, while she was on the open market. Now we’re thrilled that she’s signed on as our first celebrity guest!” says Barrett Christy, Gnu Girl’s Team Captain. “We look forward to working with her to perfect our Gnu girls line.”

Gnu’s unique celebrity guest program provides support to the elite ‘celebrities,’ who the brand shares a mutual respect with. For some it may be a launching point for bigger Gnu projects, for others it may be a meaningful stop along the way to their next sponsor.

Jamie’s current ride of choice, the Gnu B-Pro is fine tuned by Barrett Christy with C2 Banana Technology and Magne-Traction. C2 is the perfect combination of camber at each end and Banana Tech between your feet. The camber gives the board end-to-end stability and pop for big landings, while the banana between feet makes for great carving on hardpack and easy float in power. A portion of Gnu B-Pro sales go to Boarding for Breast Cancer. All Gnu boards are handmade at Mervin in the USA with a bio-polymer top material made from beans and fast growing, farmed, eco wood cores.

Lib Attack! Banana

New Technology Available Now!

Seattle, WA – The Lib Tech experiMENTAL division continues to attack conventional snowboard design stagnation with innovation and fun.  The Lib Tech Attack Banana is the latest evolution of revolutionary industry changing Banana Technology (rocker between your feet) and “Innovation of the Year winning” C2 Banana Camber combo. 


The Attack Banana features Steven Cobb’s EC2 elliptical camber banana combo. Why would you want this? Because it mindlessly rips all terrain and snow conditions in both directions from your centered freestyle stance. The elliptical camber creates a unique “pressure map” and performance characteristics that are halfway between the original Banana and the aggressive C2 Power Banana geometry that Travis Rice likes so much. This board is the perfect design compromise that will leave you anything but compromised when it comes to all terrain freestyle performance. Floats in powder, carves the hardpack, rips the ice, jibs like whatever will not let you down when things get gnarly. Tested around the world from Mt. Baker to Summit Central…the early release model is an instant quiver killing factory favorite.

Art is Mike Parillo’s “Tetons” oil painting (his first oil painting ever) originally used in the early nineties as an Emmagator graphic and now re-arranged by Lib graphic designer Annette Veihelmann. The original painting hangs at Asymbol in Jackson Wyoming… 5 beautiful photo prints have been made and Mike Parillo has donated his own personal print as the grand prize in our register and win contest…

REGISTER & WIN!- One lucky serial number/proof of purchase drawn at random from registrants wins it.
Register your Limited Edition Attack Banana at mervin.com/register & be eligible to win Mike Parillo’s full sized Tetons print from Asymbol. Signed by Mike Parillo himself one of five ever made from Mike’s personal collection! For more art info go to www.asymbolgallery.com
Lib Tech Attack Bananas are available in limited quantities at your local shop right now!

Introducing the New GNU Forest Bailey Psychedelic Park Pickle

Forest Bailey Get’s Absolutely Pickled! 
Over the past few years Gnu rider Forest Bailey has repeatedly strapped himself to the top of a Pickle and gotten completely weird.  His skate influenced take on snowboarding is decidedly un-kosher. He rides hard, wins contests, wears sweaters, is salty and has achieved supreme balance through asymmetry. Forest Bailey has earned his very own Gnu Psychedelic Park Pickle model!
SIZES – 150, 153, 156
Limited edition Early Release Forest Bailey Psychedelic Park Pickle Model available now!

PICKLE TECH!
Your body is asymmetric, your snowboard should be asymmetric.
Twin asymmetric Magne-Traction Banana for ducks! The Park Pickle takes the next step in snowboard specific geometries. Banana between your feet for easy riding, catch free park freestyle performance, and unreal float in powder. Magne-Traction for unreal edgehold everywhere. Asymmetric sidecuts and construction to balance the different turning mechanics required for heelside turns and toe side turns. Your heels have power and a direct line to your edges…your toes have finger like finesse and control but your energy must be transmitted out too your toes through the power robbing 90° angle of your foot and ankle. Your body is asymmetric, your snowboard should be asymmetric. Park Pickles with a deeper heelside sidecut and unique asym core, are designed around progressive riding and modern freestyle duck stances in all terrain. Experimenting is fun! TWSNOW Good Wood Winner! Snowboarder Best of Test Winner!/strong>

CONTEST! GET WEIRD AND WIN A NEW FOREST BAILEY PARK PICKLE
Best shot posted on GNU Facebook of you getting weird with a pickle wins a new Forest Park Pickle. Deadline 3/01/2011

Every Gnu is handbuilt in the USA by the snowboarders with Jobs at Mervin MFG.

Short GNU History and a Gnew GNU Site Launch

Gnu was founded in the early 80’s by Mike Olson who has been building snowboards since 1977. Mike pioneered deep carving sidecuts and too many other neato things.

Today Mike and Pete still head up Gnu, Tim Karpinski art directs, Barrett Christy super ripper heads up our women’s program, Banked Slalom Champ Paul Ferrel runs the Backdoor binding program, Zach Leach is our Team/mkt dude, Temple Cummins is our accessible freeride Billy Goater, Danny rips and makes TV shows, Forest is pressing everything and Kaitlyn got really good, Cody is killing it, Ryan Hollis adds intelligence. Of course every Gnu attack banana is handbuilt by the snowboarders with jobs at Mervin Manufacturing in Washington State just like they were in the beginning…now even weirder!

Please visit the 2010 – 2011 GNU site, to view the latest GNU Snowboards, Bindings, Softgoods, Team and Glog.

Our Webmonkey worked with pal Ross Peterson, to reprogram the site to work better on your favorite mobile web browsing devices.

Factory visits are not encouraged. Beware of killer cat!