Archive for the 'Press Releases' CategoryPage 2 of 6

New Complicated, Confusing Snowboard From Gnu Naturally Makes Snowboarding Easier And More Fun

Published
by
Webmonkey
on January 5, 2012
in Press Releases
. 0 Comments

The Gnu Impossible Asym Sym Sync Pickle, debuts at SIA, available September 2012

Seattle, WA January 5, 2012 – GNU re-evolutionizes snowboarding with the most technologically advanced snowboard ever, the new GNU Impossible Asym. Sym. Sync. Pickle, arriving in stores in September 2012. Balance through asymmetry is taken to the next level, with the Impossible’s new asymmetry for ducks, which is then combined with Mervin Mfg’s latest and greatest technological innovations. Customized core construction, sidecuts and contact angles are designed to allow the body and board to synchronize into perfect harmony through nearly “imperceptible perfection.”

In addition to Asym Sym Sync, elliptical EC2 camber/banana with Magne-tration underfoot creates a fun, all-mountain ride. Impossibly strong, ultra-lightweight magnesium fiber, rugged Bio Beans topsheet material, glow in the dark sidewalls, lightweight Columbian Gold eco wood core and a sintered base combine are brought together in the Gnu Impossible for the most technologically advanced snowboard being built today.

Asym Sym Sync is designed with the body’s asymmetry front to back, but symmetry side-to-side in mind. Snowboard turn mechanics are completely different on your toe side than on your heel side. The Duck Asym of the Asym Sym Sync balances the amount of board contact behind and in front of your feet for stable balanced pop and float.

On the heel side, a shorter contact length allows for turns and reactions with power that are taken at an inherently lower angle. A softer flexing core construction on the heel side allows the board to flex into a tighter arc at a lower angle. On the toe side, anatomically its possible to tip a board up into a very aggressive angle of attack. The Asym Sym Sync’s mellower toe side sidecuts and longer contact are designed to balance this asymmetry creating toe edge stability and a range of turning arcs that align perfectly with the heelside turns. A firmer flexing core on the toe side provides added stability and control necessary with finely tuned toe side turn mechanics.

TECH SPECS:

  • Twin Asym Sym Sync. Freestyle
  • Shape and Geometries
  • EC2 BTX Eliptical Banana Camber combo
  • Magne-traction
  • Magnesium Fiber
  • Asym Columbian Gold eco core
  • Bio Beans Topsheet
  • Glow in the dark sidewalls
  • Sintered Base
  • Flex 5.5-7 Depending on length
  • Price: $799.95US, $849.95CDN
  • In Stores: starting fall 2012

Limited Edition Lib Tech T.Rice PRO “The Art of FLIGHT” Snowboard Coming Out in Special Early Season Release

Published
by
Webmonkey
on September 22, 2011
in Press Releases
. 1 Comment

Seattle, WA (September 12, 2011) – In a special early season, limited release, Lib Technologies unveils “The Art of FLIGHT” T.Rice C2 Power Banana with Magne-Traction pro model snowboard. Every “The Art of FLIGHT” early release snowboard will come with The Art of FLIGHT book including a copy of the film on DVD and Blu-ray™ in a collector’s edition box.  This limited edition package will only be available at core snowboard shops while supplies last starting in early October.

“This is something that we put together to thank loyal Lib Tech fans and snowboard shops. I’ve never heard of a snowboard package this awesome,” Travis says. “I spent the summer photo editing the book and working with Parillo on the art for the boards. For the price of most snowboards you get a limited edition of one of the best snowboards that I’ve ever ridden, a gorgeous book and ‘The Art of FLIGHT’ on Blu-ray™, the way the film should be watched.”

The board features Travis’ favorite C2BTX banana tech rocker/camber combination contours and shapes tested on location during the making of “The Art of FLIGHT.” Travis and Lib Tech worked with Mike Parillo on an art piece that would make this board an instant collector’s item. It comes in both a twin pointy pow (161.5cm) and twin blunt jib shapes (153cm and 157cm).

Travis lead a team of photographers, editors and designers to create The Art of FLIGHT book, an oversized, photo-driven book featuring the stunning images captured and exclusive stories made while filming “The Art of FLIGHT.” Published by Red Bull Media House in association with Mervin Manufacturing, all 200 pages are printed on 100-pound silk finish paper using unparalleled printing techniques. The 5,000 limited edition books, a portion of which are only available as part of the Lib Tech package, will be individually numbered with a hand stamp and sold in a luxurious, 3D, collector’s edition box.

As with all Lib Tech, GNU and Roxy snowboards, Travis’ boards are handcrafted near Canada at Mervin Manufacturing in Carlsborg, WA. Travis has worked closely with the Mervin Experimental Divison to fine-tune his flexes, contours and geometries to all-terrain freeride perfection. Travis’ weapon of choice, his Lib Tech pro model, has been strapped on for wins at King of the Hill, Air and Style, Natural Selection and X Games, while the board itself boasts “Good Wood” and countless “Editor’s Choice” nods.

Register your T.Rice Limited Edition board at www.mervin.com/register and be eligible to win Mike Parrillo’s full sized board art print from Asymbol signed by the artist, Mike Parillo!

Price: $599.95
Sizes: 153, 157, 161.5. Each size features a unique element of Mike Parrillo’s artwork.
Available: Specialty snowboard shops that carry Lib Tech starting this October

Behold, Feast Your Eyes on the New Bent Metal Website!

Published
by
Webmonkey
on September 14, 2011
in Press Releases, Products and TRUST MERVIN MFG.
. 0 Comments

Straight out of rehab, Larry and his bindings are back to invite you to demand the sacrifice and strap a few on. Enjoy the new binding offerings, see the sacrificial gallery of oddities, peep the team page, and try your hand at our DIY stencil challenge. Don’t turn this web post into a homicide! See for yourself! BxMxB

Introducing Special Early Release Gnu “Ladies Choice” The Jamie Anderson Edition

Published
by
Webmonkey
on September 1, 2011
in Press Releases and Products
. 0 Comments



Seattle, WA (September 1, 2011) – Gnu introduces the special, early release of “Ladies Choice” a snowboard designed for and with full input from Jamie Anderson, the world’s most progressive female freestyle rider. Starting this fall in a limited edition run, Gnu shares the snowboard that helped Jamie to win virtually every major slopestyle competition last season. The Ladies Choice blends Jamie’s favorite shapes, flexes and geometries with many of Gnu’s award winning technologies including Magne-Traction, Pickle Tech and C2 Power Banana contours for a proven winning combination.

“It’s amazing! This board is designed for my riding style and everything I like to do,” Jamie says of the Gnu Ladies Choice. “It’s the best board I’ve ever ridden. I couldn’t be happier!”

No woman in the history of snowboarding has dominated slopestyle and freestyle snowboarding to the extent that Jamie has over the past five years. The snowboarders with jobs at Gnu were very excited to work with her to create the ultimate freestyle performance board.

“It’s been amazing to watch Jamie progress over the years and grow into the rider she is today,” says Barrett Christy, Brand Manager for Gnu Women’s. “She has such smooth style, total confidence, and she loves snowboarding. We worked together to blend her favorite shape, flex, and tech into this really fun freestyle board. I can’t wait to see what Jamie does next on her board!”

Jamie spent her summer at home in Tahoe enjoying California’s extended winter and making subtle refinements to the “Ladies Choice” before introducing it to the world. Then she put it to a final test at the New Zealand Open and came away with first place in slopestyle, her fifth title at the contest and the MINI Creative Use of Space award for her half-cab 5-0 to b/s 180. Looking to repeat a TTR World Tour championship for the third straight year, Jamie is leading the tour rankings following this summer’s win.

Technology included:
Pickle Tech: Balance through Asymmetry. Jamie knows there’s a huge difference between your turn mechanics on your toe-side and heel-side edges. Gnu’s Pickle Tech asymmetric sidecuts perfectly balance nature’s asymmetry.

Magne-Traction: Serrated edges give great edge hold, slide boxes and rails with ease and allow Jamie to set up for big park jumps with complete confidence.

C2 Banana Technology: Camber / Banana combination contour gives the best of both worlds. Camber at each end offers stability during big landings and takeoffs at speed, while banana goes between your feet for catch-free freestyle, unreal float in pow and great carving even on hard pack and ice.

Also features: Quasi Glass, AG 1 lightweight, poppy, farmed, sustainable wood core and a sintered base

Available this fall in a Gnu early release, limited run
Msrp $539.95
Sizes 148.5cm and 151.5cm

Easy to ride, maximum performance, hand-built by snowboarders with jobs in the U.S.A.

Greenhorn Games – The coolest 13 and under contest in the world!

Published
by
Webmonkey
on February 22, 2011
in BC, Events, Press Releases and WA
. 0 Comments

Gnu Snowboards and Snowboy Productions are pleased to once again bring you the fourth annual Greenhorn Games – The coolest 13 and under contest in the world! at the Summit at Snoqualmie on Saturday March 12!

Join mini-shreds from all over the Northwest as they enjoy a day where they are the stars! This event is open to snowboarders of all levels age 13 and under…the idea is just to have a great day snowboarding, learning new tricks, meeting new friends and maybe getting some prizes along the way.
This event is BEYOND FREE…which means no entry fee, plus a free lunch and a free shirt for the first 50 to register from our friends at Snowboard Connection!

Go to www.summitatsnoqualmie.com to get more info on each event.

Thanks to the amazing support of our sponsors GNU Snowboards, Summit at Snoqualmie, Skullcandy, POW, Oakley, Snowboard Connection, High Cascade Snowboard Camp, Snowboarder Magazine and Poler.