Straight out of rehab, Larry and his bindings are back to invite you to demand the sacrifice and strap a few on. Enjoy the new binding offerings, see the sacrificial gallery of oddities, peep the team page, and try your hand at our DIY stencil challenge. Don’t turn this web post into a homicide! See for yourself! BxMxB
Seattle, WA (September 1, 2011) – Gnu introduces the special, early release of “Ladies Choice” a snowboard designed for and with full input from Jamie Anderson, the world’s most progressive female freestyle rider. Starting this fall in a limited edition run, Gnu shares the snowboard that helped Jamie to win virtually every major slopestyle competition last season. The Ladies Choice blends Jamie’s favorite shapes, flexes and geometries with many of Gnu’s award winning technologies including Magne-Traction, Pickle Tech and C2 Power Banana contours for a proven winning combination.
“It’s amazing! This board is designed for my riding style and everything I like to do,” Jamie says of the Gnu Ladies Choice. “It’s the best board I’ve ever ridden. I couldn’t be happier!”
No woman in the history of snowboarding has dominated slopestyle and freestyle snowboarding to the extent that Jamie has over the past five years. The snowboarders with jobs at Gnu were very excited to work with her to create the ultimate freestyle performance board.
“It’s been amazing to watch Jamie progress over the years and grow into the rider she is today,” says Barrett Christy, Brand Manager for Gnu Women’s. “She has such smooth style, total confidence, and she loves snowboarding. We worked together to blend her favorite shape, flex, and tech into this really fun freestyle board. I can’t wait to see what Jamie does next on her board!”
Jamie spent her summer at home in Tahoe enjoying California’s extended winter and making subtle refinements to the “Ladies Choice” before introducing it to the world. Then she put it to a final test at the New Zealand Open and came away with first place in slopestyle, her fifth title at the contest and the MINI Creative Use of Space award for her half-cab 5-0 to b/s 180. Looking to repeat a TTR World Tour championship for the third straight year, Jamie is leading the tour rankings following this summer’s win.
Technology included:
Pickle Tech: Balance through Asymmetry. Jamie knows there’s a huge difference between your turn mechanics on your toe-side and heel-side edges. Gnu’s Pickle Tech asymmetric sidecuts perfectly balance nature’s asymmetry.
Magne-Traction: Serrated edges give great edge hold, slide boxes and rails with ease and allow Jamie to set up for big park jumps with complete confidence.
C2 Banana Technology: Camber / Banana combination contour gives the best of both worlds. Camber at each end offers stability during big landings and takeoffs at speed, while banana goes between your feet for catch-free freestyle, unreal float in pow and great carving even on hard pack and ice.
Also features: Quasi Glass, AG 1 lightweight, poppy, farmed, sustainable wood core and a sintered base
Available this fall in a Gnu early release, limited run
Msrp $539.95
Sizes 148.5cm and 151.5cm
Easy to ride, maximum performance, hand-built by snowboarders with jobs in the U.S.A.
Gnu Snowboards and Snowboy Productions are pleased to once again bring you the fourth annual Greenhorn Games – The coolest 13 and under contest in the world! at the Summit at Snoqualmie on Saturday March 12!
Join mini-shreds from all over the Northwest as they enjoy a day where they are the stars! This event is open to snowboarders of all levels age 13 and under…the idea is just to have a great day snowboarding, learning new tricks, meeting new friends and maybe getting some prizes along the way.
This event is BEYOND FREE…which means no entry fee, plus a free lunch and a free shirt for the first 50 to register from our friends at Snowboard Connection!
Go to www.summitatsnoqualmie.com to get more info on each event.
Thanks to the amazing support of our sponsors GNU Snowboards, Summit at Snoqualmie, Skullcandy, POW, Oakley, Snowboard Connection, High Cascade Snowboard Camp, Snowboarder Magazine and Poler.
Mervin Manufacturing and Snowboy Productions are pleased to bring our Boxes for Days tour to Japan!
This “ridiculously fun event involving a lot of boxes” is free to enter and will happen on Saturday February 5 at Sanosaka Resort in Hakuba from 11am – 3pm.
The event consists of lining up terrain park boxes in a line to create one super-box that is both challenging and very fun!
In addition to top Japanese snowboarders, pro American snowboarders from Think Thank films will be on-hand. Including Lib Tech’s Jesse Burtner and Ted Borland, Dinosaurs Will Die’s Sean Genovese and Chris Larson, and Ride’s Austin Hironaka and Sam Hulbert.
Come out and meet the riders and try to get to the end of the super-box! Great prizes from Lib Tech and Gnu snowboards, Coal Headwear and Garage 902!
After the event join us at UFO Stadium for a great after-party with all the riders!
Thanks to Lib Tech, Gnu, Coal, Think Thank, Advance Marketing, Sanosaka Resort, Garage 902 and UFO Stadium for making this great event possible!
Seattle, WA – After two years of riding, loving and winning on the Gnu B-Pro, Jamie Anderson is making it official. The South Lake Tahoe, CA-local is signing with GNU as the brand’s first “Guest Pro.” As a celebrity guest Jamie will enjoy all of the perks of Gnu pro status including fabulous photo shoots and parties in her honor. She’ll also have the ability to work closely with Gnu’s leading design teams in Carlsborg, WA to develop new snowboards that fit her style and make riding even more fun.
“I love Gnu boards! They’re the best!” exclaims Anderson. Fellow Gnu rider Danny Kass says of Anderson, “Jamie’s a one-of-a-kind rider. She’s fearless on all terrain and pushing the boundaries of park riding for women around the world.”
With a smile on her face and banana between her feet, Jamie’s one of the most celebrated female slopestyle riders ever. This winter she started off with wins at both Dew Tour stops, the O’Neill Evolution and the European Open on the B-Pro. These wins make her the current leader in the TTR series, as well as setting her up for a repeat Dew Tour championship.
In Jamie’s five years competing in pro events, she’s won multiple Roxy Chicken Jams, Grand Prix events, Burton Open Series, World Cups, Grand Prix and even a TTR overall title, just to name a few. The now 20-year-old was named 2009 Female #1 Rider of the Year by Snowboarder and won TransWorld SNOWboarding’s Women’s Rider of the Year. She also holds multiple X Games golds and a silver. Her first X Games win at 15, made her the youngest Winter X Games medalist ever.
“We are honored that Jamie chose to ride the Gnu B-pro for the last two years, while she was on the open market. Now we’re thrilled that she’s signed on as our first celebrity guest!” says Barrett Christy, Gnu Girl’s Team Captain. “We look forward to working with her to perfect our Gnu girls line.”
Gnu’s unique celebrity guest program provides support to the elite ‘celebrities,’ who the brand shares a mutual respect with. For some it may be a launching point for bigger Gnu projects, for others it may be a meaningful stop along the way to their next sponsor.
Jamie’s current ride of choice, the Gnu B-Pro is fine tuned by Barrett Christy with C2 Banana Technology and Magne-Traction. C2 is the perfect combination of camber at each end and Banana Tech between your feet. The camber gives the board end-to-end stability and pop for big landings, while the banana between feet makes for great carving on hardpack and easy float in power. A portion of Gnu B-Pro sales go to Boarding for Breast Cancer. All Gnu boards are handmade at Mervin in the USA with a bio-polymer top material made from beans and fast growing, farmed, eco wood cores.
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